Guinness Essentials4 lessons · Bar team · 18 minutes
🔎
🍀 Ask Paddy
KJ
Kevin
Knowledge Member
← Diageo Partner Hub
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× IPW FOUNDATION
DIAGEO × IRISH PUB WORLD
Diageo Pub Academy
Turn brand knowledge and bar craft into short, role-relevant learning—delivered where owners, managers and front-of-house teams make real decisions.
Five-minute lessonsPractice scenariosPoint-of-use coachingResponsible service
YOUR PROGRESS20%1 of 5 foundation paths started
Choose a learning path
Practical skills for a better bar.
The live version could combine approved Diageo Bar Academy material with Irish Pub World venue standards, role assignments and completion records.
Beer Quality & Service4 lessons · Bar team · 17 minutes
Perfect Serve & Cocktails5 lessons · Bartenders · 24 minutes
Drinks Menu Profitability4 lessons · Owners and managers · 20 minutes
Responsible Serving4 lessons · Every guest-facing role · 20 minutes
Practice scenario · 3 minutes
A guest should not have another alcoholic drink
A guest appears visibly intoxicated and asks for another spirit. The bar is busy and their friend says they are “completely fine.” What is the strongest response?
Responsible-service practiceChoose an action
Learning in context
The Academy appears where the work happens.
The same approved knowledge can become a quick refresher, a manager assignment or a prompt inside another Knowledge Centre tool.
At the beer standard
Refresh glass, quality and approved service steps while viewing the relevant beer record.
Point-of-use learningInside Drinks Lab
Surface a short technique or profitability lesson when a new serve enters the working menu.
Decision supportBefore a shift
Turn selected menu items into a three-minute team huddle with serve and guest-care prompts.
Shift readinessThrough Ask Paddy
Ask for a concise explanation, role-play scenario or knowledge check from approved sources.
Guided coachingEssential learning
Responsible service is part of professional bar craft.
This path would sit prominently for all guest-facing roles and link the venue's own policy, escalation contacts and legally required local training—not replace them.
CO-BRANDED RECOGNITION · CONCEPT
Diageo Pub Service Professional
A possible foundation badge covering beer quality, core serves, menu thinking, guest conversation and responsible hospitality.
× IPW FOUNDATIONHow Diageo Pub Academy learning would be governed
Diageo contribution
Approved brand knowledge, serve standards, bar-skills expertise, educator content and responsible-drinking resources.
IPW learning standard
Role relevance, learning outcomes, practical assessment, source attribution, version control and connection to venue standards.
Local compliance
Responsible-service content must be reviewed for the venue's country, state or province and cannot replace legally required certification.
Brand approval
This demonstration visualizes the partnership. Final course claims, trademarks, creative, recipes and certifications require formal partner approval.